Vista Point Advisors is pleased to announce the majority recapitalization of MediaRadar by Frontier Capital. Vista Point Advisors acted as the exclusive financial advisor to MediaRadar.
MediaRadar is a robust sales enablement SaaS platform offering award-winning solutions to advertising sales professionals to prioritize their time and targets through distilled, actionable insights. MediaRadar’s industry-leading solutions assist users in generating new prospects across all media formats and channels, performing integrated brand analysis, and creating compelling pitches that outshine the competition. The Company was founded by Todd Krizelman and Jesse Keller in 2006 and is based in New York, NY.
About Frontier Capital:
Frontier Capital is a Charlotte-based growth equity firm focused exclusively on software and technology-enabled business services companies. Founded in 1999, Frontier partners with management teams that can benefit from capital to accelerate growth, fund acquisitions or generate shareholder liquidity. The firm makes minority and majority equity investments in high growth companies.
About Vista Point Advisors:
Vista Point Advisors is a boutique investment bank that focuses on advising middle-market companies in the Software, Internet, Mobile, Digital Media, and Healthcare industries. Our strategy is to partner with growing and profitable businesses that are interested in understanding their options in the marketplace. We focus exclusively on sell-side M&A and capital raising transactions. Vista Point Advisors is headquartered in San Francisco, California.